Online Status
Book Design
This publication explores the concept of Ways of Seeing and the spectacle of contemporary society, focusing on the growing influence of online status. While the desire for social recognition is nothing new, the digital age has transformed how status is expressed, perceived and pursued, fuelled by rapidly changing trends and the constant presence of social media.
Through the manipulation of contemporary trend imagery, the publication visualises the impact of this movement and examines how digital culture shapes our perception of ourselves and others. It questions the growing social pressure to maintain an online image and how the pursuit of status can contribute to unrealistic expectations and a negative self-image among consumers.
